Cape Town’s latest shopping experience, a synthesis of Long street style and sustainable shopping, opened with a phenomenal celebration on Wednesday 4 Feb, with late night shopping hours.

As more people choose to turn their environmental ethics into action, 210onlong offers an innovative, vibrant experience for conscious retailers and consumers, in Cape Town’s creative heart, Long street.

The run down Baobab Mall has been lovingly recycled, using eco-friendly building techniques wherever possible, from the bricks (recycled) to the paint (organic, non-toxic), cement (lime rather than cement), timber (registered forests) and finishings (non-toxic varnish, indigenous tree etc.). The result is a bright, elegant shopping mall with more than 15 varied retailers all with a percentage of their products respecting the people and materials that create the things we like to buy.